Hi y’all.  Wanted to give you a heads up on the new Namethis feature: uniqueness.  We’re using some magic special sauce behind the scenes to determine how unique a Namethis suggestion is across the Internet in comparison with the other suggested names on the site.  We’re hoping this information leads to more informed investing and better winners.

We’ve had lots of talks, the community and Kluster, about improving the site and rules that can be put in place to make for even better results.  One of the unnamed variables in the equation is whether we can be as impactful in our improvements without changing the fundamental rules of the game.  This is an attempt to do exactly that, we’ll see how it works out.

Also included in this release are some small fixes around duplicate names.  We tried to make the net a little wider to catch more possible dupes (including some of Stacy’s suggestions).  There were also some small UI fixes here and there.

Keep tuned in over the next couple of weeks as we bump up the Namethis awesomeness (even more, if it’s possible).  We’ve got a lot brewing in our labs that I’m quite confident you guys are gonna like.  There’s a certain feature in particular that I imagine is gonna cause a bit of a stir … but I don’t want to ruin the surprise, so I’ll stop short of any more hints.

As always, with love …